 Online Learning Update Ray Schroeder, editor, COLRS - Online@Illinois SpringfieldOnline Learning Update - a blog published daily since 2001 by Ray Schroeder, Professor Emeritus, University of Illinois at Springfield |
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Tuesday, June 06, 2006
Mobile Learning Content and Services Market Accelerating in the U.S., Says Ambient Insight
The so-called "iPod generation" is one of the most significant long-term factors accelerating the growth of the mobile learning content and services market in the U.S., according to an indepth study by Ambient Insight. The analysts say market conditions could hardly be more favorable. The largest buyers of mobile learning content and services will be public sector -- local, state, and federal governments -- followed by consumers. The single largest vertical demand is in the healthcare industry. According to Ambient Insight, the current business climate for Mobile Learning products and services could hardly be more favorable. There is a very large user demographic in place; there are powerful handheld multimedia devices on the market; and the US is rolling out next-generation high-speed wireless technology at a rapid pace. These trends create very favorable market conditions for Mobile Learning suppliers.
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