Online Learning Update - a blog published daily since 2001 by Ray Schroeder, Professor Emeritus, University of Illinois at Springfield |
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Sunday, January 25, 2004
Embracing Disruptive Innovation with the Next Generation of E-Learners - Tana Bishop, Sloan-C View
Harvard Business School Professor Clayton Christensen is well-known for his theory of “disruptive innovation.” In simplest terms, this is a strategy that organizations use to leverage changes (whether environmental or man-made) to their competitive advantage. For example, an enterprise may intentionally undercut its high-end product with a more moderately-priced version to gain some of the down-market share. Or, a business may view technology drivers as critical to their sustainability and adjust product, process, and pricing accordingly.
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