Online Learning Update Ray Schroeder, editor, COLRS - Online@Illinois Springfield

Online Learning Update - a blog published daily since 2001 by Ray Schroeder, Professor Emeritus, University of Illinois at Springfield

Sunday, August 04, 2002

http://www.pewinternet.org/releases/release.asp?id=45

Search Engines: A Pew Internet Project Data Memo
Pew Internet Project

Search engines have become an indispensable utility for Internet users. More than eight in ten American Internet users have gone to search engines to find information on the Web. More than one in four U.S. Internet users - about 33 million adults - present queries on search engines on a typical day. Topics can range from the ridiculous ("How many times does my name come up on Google?") to the sublime ("Where was Buddha born?") to the heartbreaking ("My mom has breast cancer - I need information fast"). But the strategies are similar for all these questions - type keywords into a search engine and go from there. In fact, the Pew Internet Project has found that search engines are the most popular way to locate a variety of types of information online - including health information, government information, and religious information. In all, 85% of American Internet users have ever used an online search engine to find information on the Web and 29% of Internet users rely on a search engine on a typical day. (1) Only the act of sending or reading email outranks search-engine queries as an online activity - some 52% of Internet users check email on a typical day....



 



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